2025
The Cruise Specialists, a subsidiary of Barrhead Travel—one of the UK’s largest travel agents—sells promotional space each quarter in Dive In magazine. This publication allows some of the world’s leading cruise lines to showcase their holiday packages. The magazine's visual goal is to position the company as a premium, high-end provider of package holidays, reflecting the luxury nature of the cruises offered.
Clients featured in the magazine include P&O, Virgin Voyages, Royal Caribbean, and many other top cruise companies. Dive In is distributed to over 7,500 households across the UK and is also available in-store at more than 80 branches. Feel free to request a full, digital version of the magazine.
Layout • Editorial Design • Graphic Design
Outcome
Dive In has a print run of 7,500 per quarter. In almost every metric, performance has improved. Revenue generated by the magazine in a typical quarter averages £680,064 — a 22% increase on the previous design. Of that, £64,000 is company profit.
